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Free SEO tools to analyze any website

Three free SEO tools to check a website without installing anything: which theme and plugins it’s built with, whether it’s ready for AI assistants and how it looks on Google and social media. Paste the address and get the result in seconds.

Free · No sign-up · We don’t store the result

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WordPress theme and plugin detector

Paste a website address and it tells you whether the site runs on WordPress, which theme it uses (with its version, its author and its parent theme if it’s a child theme), which page builder (Elementor, Divi, Bricks…) and which plugins load something on that page. Each finding comes with the clue in the code that gives it away.

Use it to see how a competitor’s site is built, to find the theme of a site you like or to check what a client has installed before you quote. Unlike other detectors, it reads the theme from the site itself instead of looking it up in a list, so it finds it even when it’s a premium theme. If the site isn’t WordPress, it tells you what it’s built with: Shopify, Wix, Webflow, Next.js…

Use the theme detector →

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llms.txt checker and AI crawler test

Checks whether a site has an llms.txt, the file that sums up a website for AI assistants, and whether it’s well formed. It also reads the robots.txt and tells you, crawler by crawler, which of the 17 from ChatGPT, Claude, Gemini, Perplexity and other services can get in and which rule decides it.

Use it to find out whether your site shows up in AI answers or whether you’re blocking it by accident: a Disallow: / meant for something else shuts them all out. It separates the crawlers that train models from the ones that search to cite, which are two different things.

Use the llms.txt checker →

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SERP simulator: Google and social preview

Shows how a page looks in Google results, on desktop and mobile, and how the link looks when shared on Facebook, X, LinkedIn and WhatsApp. It measures the title and the meta description in pixels, which is how Google truncates them, and warns you when they’re too long or too short.

Use it to write the title and description before you publish (you can enter everything by hand, nothing goes to a server) or to check a live page: why the title gets cut off, why the link shows no image on WhatsApp or whether the page has a noindex that keeps it out of Google.

Use the SERP simulator →

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Which tool to use for what you need

I need to…Tool
Find out which theme a website usesWordPress theme detector
See which plugins a competitor usesWordPress theme detector
Know if a site is WordPress, Shopify or WixWordPress theme detector
Check if my site has an llms.txtllms.txt checker
Know if I’m blocking ChatGPT, Claude or Geminillms.txt checker
See how my page looks on GoogleSERP simulator
Know if my title is too longSERP simulator
Find out why my link shows no image when sharedSERP simulator

All of this, plus the CSS, fonts and colors, on any website you visit and without copying addresses.

Join the waitlist
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Free, no sign-up, nothing stored

The three tools run on the same engine as the Smart Design Inspector extension: the same rules to detect themes and plugins, the same reading of robots.txt and llms.txt and the same pixel measurements. What they say here is what the extension says.

When you paste an address, our server downloads only that site’s public files (its HTML, its robots.txt, the theme’s style.css…) and the analysis runs in your browser. We don’t use third-party services, we don’t ask for your email and we store neither the address nor the result.

What they can’t do is see the page the way your browser renders it: what loads with JavaScript, the fonts actually in use or the CSS of each element. That’s what the extension is for.

Smart Design Inspector

From the tool to the extension

The Chrome extension checks tech stack, SEO, fonts, colors and CSS on the page you have open, the way your browser renders it, and compares your site with your competitors’ in a table.

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Frequently asked questions

More questions →
Are these SEO tools really free?

Yes. No sign-up, no email and nothing to pay. They’re a sample of the Smart Design Inspector extension, which does all this (and more) on the website you have open.

Do you store the websites I analyze?

No. The site is read on the spot to give you the result, and neither the address nor the result is stored. In the SERP simulator, what you type by hand never leaves your browser.

Do they work with any website?

With any public website. They read the HTML the server sends, so on sites built entirely with JavaScript, what loads afterwards may be missing; the extension sees it, with the page already rendered in your browser.

How are they different from the extension?

Each tool does one thing, on an address you paste. The extension does it on the page you have open, without copying addresses, and adds CSS, fonts, colors, Core Web Vitals and side-by-side site comparison.

Will you add more tools?

If another feature of the extension works as an online tool, we’ll add it here, also free and with no sign-up.

Waitlist

Be one of the first to try it

Smart Design Inspector is in development. Leave your email and we’ll let you know the day it goes live on the Chrome Web Store, with the 7 Pro features free in early access.

One email on launch day and very few more · Unsubscribe in one click

What you do (optional)

Start with your competitors’ websites

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